Fieldwork: Renting a zipcar and giving (free) rides

Jonathan, M, 27, smartphone, uses sms/gps
Start of ride: 59th Street, End of ride: West Village
Takes a taxi at least once a day with an average ride of $15,
He is what some call a super user
Jonathan is trusting of people, but impatient. Convenience trumps cost
He is from DC, has lived in nyc 6 years and has taken the subway 3 times
Jonathan is a public transportation anomaly

(Many thanks to Parker for driving!!)

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